Easy Marketing Isn’t Enough. Go Big.

Good Marketing is hard. Easy marketing, which the majority of Indianapolis small businesses do, is doing what everyone else is doing. Looking, saying and showing up just like everyone else. It’s not hard and there are tons of examples. It’s doing the same thing every year. It’s being stagnate.

Good marketing is being risky, vulnerable, edgy. Good marketing is moving the needle. Good marketing may fail but it taught you enough to get better. Good marketing is saying, designing and acting on tactics and strategies that make you nervous.

Don’t be stagnant. Aggressively go after your sales goals. Invest in good marketing and move the needle.